The Great Cannabis Surge; How Keen Are We About CBD?

In America, weed is now in the food we eat and the air we breathe. Literally! even if in the most filtered form. Today, Cannabidiol ...

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Hoppy Or Not? America’s Changing Beer Story

There's trouble brewing in the alcohol industry. Hit by the fitness wave, Americans are consuming less alcohol with each passing year. But if there is ...

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Cartoon Fascination

Catching Them Young; Cartoons & Merchandising

They are vibrant, fun, and truly loved by the little ones. Cartoons are undeniably children's favorite pastime; one they never seem to tire of. What started ...

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The Cereal Saga; Loved Or Left Out In The Cold?

They have remained America's default breakfast food for as long as we can remember. Cereal, coming in all shapes, sizes, and colors has been a ...

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US News Consumption

Breaking Now; How Do Americans Get Their News?

The American media landscape has undergone radical changes over the past two decades. Not just in terms of 'what' news is presented but also 'how' ...

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The 2020 Race; Will The Trump Card Work Again?

2020 is the year when Americans will be making an important decision - to choose or not to choose Donald Trump as their next President. ...

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Veganism in America

Veganism; A Fad or The New Norm?

There's fast food, and then there's vegan fast food. Meatless Burgers, nuggets, hot dogs, and steaks - food that is not only considered healthy but ...

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Online Dating Apps; All The Rage Or Burn-Out?

Algorithms, statistics, data - these are not words one usually associates with matters of the heart. But they are exactly what's helping millions of Americans ...

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American Holidays

It’s The Holidays & This Is What We Do

Gifts, parties, shopping, and outings. What's not to like about the American holidays? Barring, of course, the stressful planning, the exorbitant airline tickets, and sometimes ...

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