US drinking culture

Americans Say Cheers! But Not Always With Beer

Americans love to unwind, and it's almost never without a good drink in hand. Or so you thought. To put it in numbers, Americans drank close to 8 billion gallons of alcohol last year alone. While that may sound huge, the consumption was still less than the previous two years. Surprising as it may sound, Americans are drinking less alcohol! And it has more to do with health than money. ...

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For the love of coffee

Keep Calm & Coffee On; America’s Mantra

With nearly 15,000 Starbucks outlets in the country, it is easy to assume that America is one coffee-loving nation. Coffee machines are just about everywhere here - in cafés, restaurants, grocery stores, gas stations, offices, and in almost every home. While Americans may not match up to their European friends in terms of coffee consumption, they still sip a good amount of coffee each day. In fact, there's a good ...

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Electric-Car-US

Driving Green; Are We Ready For Electric Vehicles?

Move over internal combustion engines, the future now belongs to the electric car. Electric vehicles, once lauded simply as green alternatives, are fast becoming mainstream today, and are threatening the very existence of the traditional automobile industry. These eco-friendly machines are literally painting the town green - by pushing the everyday gas guzzlers and polluters off the streets, one car at a time.

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US-sneaker-craze

Just For Kicks; The Never-ending Sneaker Craze

It's really the clash of the titans. Kanye West's Yeezys and Michael Jordan's Air Jordan's are caught in a tight race to conquer the sneaker world. But what we see is simply the tip of the iceberg, and a 'premium' one at that. Underneath is a gigantic heap of regular sneaker wear that helps make America the largest footwear market in the world. What started strictly as Croquet and Tennis wear ...

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