Thanksgiving & Food Waste: What’s The Plan This Year?

Americans waste a massive amount of food on Thanksgiving every year. However, at the same time, US consumers are also becoming increasingly environmentally-conscious. Piplsay (powered by Market Cube) polled 42,147 Americans nation-wide to understand whether there will be any significant change in food wastage this year. Meat chains and retailers, particularly big-box stores like Walmart and Target, can leverage this data in their decision making. Turkeys are filling up the shelves ...

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The Cereal Saga; Loved Or Left Out In The Cold?

They have remained America's default breakfast food for as long as we can remember. Cereal, coming in all shapes, sizes, and colors has been a central part of American culture, much like football and hip-hop. Where else will you find supermarkets with rows of shelves dedicated to cereal? Chances are, you will find a box or two of them if you walk into your kitchen right now. That's how essential ...

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